Frequently Asked Questions
The most common mistake is not defining a clear goal from the start. Without a specific target, like getting 100 new leads or 50 sales, it's impossible to measure success and improve your campaigns.
You can often see initial results, such as clicks and website visits, within the first week. However, it usually takes about 3-6 months to fully optimize a campaign and start seeing consistent, profitable returns.
Yes, it’s a great fit for small businesses. Because you only pay for specific actions, it helps you get the most out of every dollar. You can start with a small budget and scale up as you see a positive return.
A good performance marketing agency provides access to transparent dashboards and reports. You can verify the data by cross-referencing it with your own analytics tools, like Google Analytics, to confirm the conversions and traffic are real.
A starting budget can vary widely depending on your industry and competition. A good way to start is by testing a small daily budget, perhaps $10-$20 a day, to see what kind of clicks and conversions you get before you commit to a larger spend.